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  • Using MyDescriber for
    Electronic Trading

    MyDescriber can help improving user engagement and service experience for electronic trading customers, with automatic personalized content and relevant messages, in scale. With our proprietary natural language generation engine and an embedded data analytics layer, we can :

  • Generate narratives that explain trade executions for external clients, both for buy and sell orders. Explanations can be simple or complex, fitting each customer profile.
  • Generate messages that explain trade execution issues or successes for internal sales (or executive) employees who can then contact clients personally or be notified of issues that would have otherwise gone unnoticed.
  • Develop messages that explain execution performance, potentially in relation to market prices. This will allow for a broad number of custom messages, which can highlight the benefits of having executed through your platform.
  • Generate messages that explain how and where trades were routed and executed. These messages can also explain why this was to the client’s benefit.
  • Narrate how trades occurred over longer time spans to give clients a broader sense of their performance through your platform on a weekly or monthly basis. Thus, automate a custom newsletter or reporting function, specific to each client.
  • Describe what usually comes next after certain trades or conditions have occurred by looking at past patterns.

Example #1

Your custom ESG portfolio increased by 1.7% yesterday and 0.5% overthe last seven days. This tilt outperformed the benchmark S&P 500 by .8%. The top two equities that drove this overperformance were Amazon and Zoom. This is because stay-at-home stocks are overperforming. Historically, after a weekly performance such as this, your portfolio decreases by .7% over the two following weeks.

Example #2

Energy and tech are the overperforming sectors this week, resulting in underperformance for your portfolio, which is tilted towards telecoms.